Today’s challenges in animal husbandry are caused by an ever increasing demand for meat and dairy products despite escalating raw materials costs and accompanying environmental problems by livestock waste-products. More than 25 years ago Helmut Dedl recognised these arising challenges and discovered the potential and efficacy of plant-derived natural substances, “Phytogenics”.
Since its beginning, and despite logistic challenges, the production site and the head quarter (HQ) are both located separately in Steyregg/Austria, featuring outstanding technical and quality guidelines.
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Gluten-free and whole grain products show no signs of leaving retail shelves, which is providing wider entry for ancient grains and other ingredients into the grain-based foods industry.
As of April of this year, the wholegrain stamp was on more than 8,400 different products in 41 countries, according to the Whole Grains Council, Boston. The whole grain movement received another boost in May when McDonald’s Corp. said it was introducing three new Quarter Pounder with Cheese burgers, all featuring a bun with 8 grams of whole grains.
Japan has suspended some imports of U.S. wheat after a genetically engineered version of the grain was found on a U.S. farm.
Japan is one of the largest export markets for U.S. wheat growers. Katsuhiro Saka, a counsellor at the Japanese Embassy in Washington, said that Japan had cancelled orders of western white wheat from the Pacific Northwest and also of some feed-grade wheat.
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| Barley is a major animal feed crop. (Photo credit: Wikipedia) |
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