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September 14, 2017

15/09/2017: ADM feeds the baking industry with new multiseed bread mix

Introduction of wholesome multiseed concentrate with ancient grains in response to growing consumer demand for wellness-focused foods

ADM Milling, part of Archer Daniels Midland Company (NYSE: ADM), has extended its portfolio of flours and bakery ingredients with the launch of its new multiseed concentrate with ancient grains in the UK A premium quality bread mix blended from wheat flour and a variety of seeds and ancient grains, the new multiseed mix can be combined with wholemeal, white or malted flours to help bakers diversify their portfolio in line with the latest consumer trends. 

 
Image credit: Alpha on Flickr
(CC BY-SA 2.0)
ADM Milling’s multiseed concentrate with ancient grains contains five different seeds, including brown and golden linseeds; sunflower; pumpkin and poppy seeds; and four ancient grains: millet, chia seed, amaranth and quinoa.

Typically perceived by consumers as being high in protein and fibre, the addition of these ingredients helps bakers create products that satisfy the demands of health-minded shoppers.

“With a growing interest in more wellness-focused lifestyles, the demand for healthier and nutrient-enriched bread varieties continues to grow,” said Peter Hayes, national sales manager, Bakery at ADM.

“In particular, the trend towards preferences for more natural and wholesome products has resulted in an increase in global product launches of baking ingredients and mixes containing ancient grains. Bakers can therefore leverage these premium ingredients to create differentiation in a highly competitive market. One way of doing this is by using specialty flours and mixes that offer manufacturers a simple way to deliver ancient grain and seed blends.”

ADM Milling’s new multiseed bread mix can be easily combined with different flour varieties to create a range of delicious seeded breads, including loaves and rolls, with exceptional flavour.

The blend of seeds and grains also adds texture to baked goods, giving them an authentic mouthfeel and taste.

For example, ADM Milling’s multiseed concentrate with ancient grains can be combined with ADM’s harvest sun malted wheat flour for bread products with an additional source of fibre and malty taste and aroma.

For more information about ADM Milling’s wide range of flours and bakery ingredients in the UK, visit the website, HERE
 

The Global Miller
This blog is maintained by The Global Miller staff and is supported by the magazine Milling and Grain
which is published by Perendale Publishers Limited.


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