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January 07, 2022

Real Deal Milk launch world’s first animal gardening service, the 'Lawn-mooer'

Cell-based milk startup, Real Deal Milk, has launched the world's first animal gardening service, where ex-dairy cows can be hired as 'Lawn-mooers', maintaining people's gardens by doing what they do best - eating grass.

Image credit: SeedChange on Flickr
(CC by 2.0)
The company is calling on members of the public who are interested in ditching the FlyMo and welcoming a 'FlyMoo' into their life to get in touch. As the 'Lawn-mooer' gardening service is an exclusive operation, potential customers will be strictly vetted to ensure they are suitable to receive the service.

You can apply to hire a 'Lawn-mooer' by clicking this link, HERE.

'Lawn-mooers' will be delivered to vetted customers' gardens and left to carry out the grass-eating service right away free of charge. There are many benefits to keeping a 'Lawn-mooer', not only do they keep your lawn trim but their manure is also great compost. Customers will be expected to feed and water their new recruit, as well as provide accommodation. A 'Lawn-mooer' is not just for Christmas however, customers must commit to employing their service for at least two years.

With the price of milk so low, farmers drain dairy cows for every drop of milk to ensure profits are made. Therefore, cows often live in cramped and stressful conditions. A 'normal' cow could live a happy life for at least 20 years, whereas the lifespan of a dairy cow is just six years. The 'Lawn-mooer' service highlights the value of keeping an ex-dairy cow when their milk-producing capabilities have gone, in the hope it will encourage a conversation on where cows can go post-dairy farm, that isn't the slaughterhouse.

Real Deal Milk is a cell-based milk startup, founded by Zoltan Toth-Czifra. Real Deal Milk uses precision fermentation and cellular agriculture in a lab to produce the proteins in dairy, casein and whey so that cows are no longer needed. With the ability to help tackle climate change and end animal suffering, while providing a lower cost, healthier product; it ticks all the boxes and has been touted as the future of food manufacturing.

Zoltan Toth-Czifra founder of Real Deal Milk says, 'Here at Real Deal Milk, our mission is to provide a sustainable solution to dairy manufacturing whilst protecting animals from unnecessary cruelty. Gone are the days where dairy farming was a few cattle grazing in a meadow, only supplying milk to a family or two. The mass production of cows means that they find themselves in a cramped space, living under stressful conditions, so it's time they retired.

'We're going to be creating milk-based products without the cows, which is great for the cows but it got us thinking…What will the ex-dairy cows do after? There's going to be a lot of them, considering there's nearly two million in the UK alone! So, we thought, why not let them do what they do best and graze all day?'

For more information visit the Real Deal Milk website, HERE.
 

The Global Miller
This blog is maintained by The Global Miller staff and is supported by the magazine Milling and Grain
which is published by Perendale Publishers Limited.

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