by
Matt Holmes, Features editor, Milling & Grain
De Wet Boshoff, of the Animal Feed Manufacturers’ Association, South Africa, spoke of the opportunities and challenges facing the African continent at the World Nutrition Forum in Cape Town.
Mr Boshoff said the African continent is slowly, but surely, starting to perform economically. Ironically, Africa weathered the financial crash of 2007-2008 because it is not fully integrated into the international network.
“The effect of the economic meltdown in 2007-2008 did not have such a negative effect as it had on the developed economies,” he said. “While the developed world struggled to kick-start their economies after 2007-2008, and the majority are not fully functional at pre-2007 levels yet, some developing African economies outranked and, in some cases, still are outranking developed economies, although mindful that in most cases it was from a low economic growth and production basis.”
Positive economic growth gives way to an increase in demand, due to an increase in job opportunities, and therefore a higher pool of disposable income which, in turn, leads to an increase in demand for products and services, he said.
This higher demand is determined by a variety of variables all depending on the Living Standard Measure (LSM) group the consumer falls into. In most cases, where economic growth takes place and disposable income per household increases, the consumer moves up to a higher LSM group due to a higher household income (disposable), which causes higher demand due to being able to spend more.
Spending patterns of the LSM groups can differ dramatically with spending on food and food products normally at a considerably higher level in developing or third world economies than in developed first world economies.
In the higher LSM group places, like the United States, they spend 6.4 percent of their disposable income on food or food products; Singapore 6.7 percent and the UK 8.2 percent, whereas developing nations like Nigeria see as much as 56.4 percent spent on food and food products. Kenya spends 46.7 percent; Pakistan spends 40.9 percent and Algeria 42.5 percent, whilst Canada spends 9.1 percent and Australia 9.8 percent of disposable income on food and food products. Four of the top 20 animal feed producing nations in Africa feature on the list for spending the highest percentages on food and food products.
Read more HERE.
De Wet Boshoff, of the Animal Feed Manufacturers’ Association, South Africa, spoke of the opportunities and challenges facing the African continent at the World Nutrition Forum in Cape Town.
Mr Boshoff said the African continent is slowly, but surely, starting to perform economically. Ironically, Africa weathered the financial crash of 2007-2008 because it is not fully integrated into the international network.
“The effect of the economic meltdown in 2007-2008 did not have such a negative effect as it had on the developed economies,” he said. “While the developed world struggled to kick-start their economies after 2007-2008, and the majority are not fully functional at pre-2007 levels yet, some developing African economies outranked and, in some cases, still are outranking developed economies, although mindful that in most cases it was from a low economic growth and production basis.”
Positive economic growth gives way to an increase in demand, due to an increase in job opportunities, and therefore a higher pool of disposable income which, in turn, leads to an increase in demand for products and services, he said.
This higher demand is determined by a variety of variables all depending on the Living Standard Measure (LSM) group the consumer falls into. In most cases, where economic growth takes place and disposable income per household increases, the consumer moves up to a higher LSM group due to a higher household income (disposable), which causes higher demand due to being able to spend more.
Spending patterns of the LSM groups can differ dramatically with spending on food and food products normally at a considerably higher level in developing or third world economies than in developed first world economies.
In the higher LSM group places, like the United States, they spend 6.4 percent of their disposable income on food or food products; Singapore 6.7 percent and the UK 8.2 percent, whereas developing nations like Nigeria see as much as 56.4 percent spent on food and food products. Kenya spends 46.7 percent; Pakistan spends 40.9 percent and Algeria 42.5 percent, whilst Canada spends 9.1 percent and Australia 9.8 percent of disposable income on food and food products. Four of the top 20 animal feed producing nations in Africa feature on the list for spending the highest percentages on food and food products.
Read more HERE.
The Global Miller
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