The European poultry division 2 Sisters Storteboom, part of 2 Sisters Food Group, has signed a contract with Evonik for using its intelligent poultry management software Porphyrio® to optimise their poultry value chain as consumer demands for food quality, health, and animal welfare are on the rise.
'In order to keep and improve our competitive position in the European market, we see the need for more organisation and communication in the supply chain. We strongly believe in the holistic approach of big data and biostatistics backed up with the nutritional and health expertise from Evonik. The Porphyrio® solution allows us to optimise our production to ensure the right products at the right time as well as to strengthen the relation with our broiler suppliers and agri-business partners and position ourselves as innovation leaders in the sector towards our customers', says Harm Laros, Managing Director at 2 Sisters Storteboom and head of European Poultry.
The company is a chicken specialist and caters for chains such as KFC and McDonald's as well as major retailers such as Aldi and Jumbo. 2 Sisters Storteboom is part of the Birmingham-based 2 Sisters Food Group with more than 40 manufacturing sites across the UK, Netherlands, and Poland.
Porphyrio® is a cloud-based software for collecting, processing, and analysing livestock data in poultry meat and egg production. The Porphyrio® software enables livestock producers to better manage, predict, and optimise operations with the help of big data, biostatistics, and smart algorithms. Porphyrio is the digital pillar of Evonik's precision livestock farming business to support the performance of the company's animal nutrition growth engine.
'We are delighted about the collaboration and we believe that our software is a quantum leap for 2 Sisters Storteboom to deliver exactly the product that their customers and hence consumers want. Our software helps poultry producers gain a much better and precise understanding of their own production process – that's the foundation for optimisation. This way, we strive to become a preferred partner for supporting poultry businesses on the digital transformation', says Kristof Mertens, Managing Director at Evonik Porphyrio (Belgium).
Evonik's Nutrition & Care segment has long-standing experience in modern livestock nutrition. Connecting nutritional products with data- and knowledge-based services and digital technologies, Evonik assumes a leading role in precision livestock farming.
Alongside Porphyrio®, the recently launched pathogen screening system ScreenFloX® are essential pillars of Evonik's precision livestock farming business, reflecting the company's ambition to turn into a holistic system provider for healthy and sustainable food solutions.
Visit the Porphyrio website, HERE.
'In order to keep and improve our competitive position in the European market, we see the need for more organisation and communication in the supply chain. We strongly believe in the holistic approach of big data and biostatistics backed up with the nutritional and health expertise from Evonik. The Porphyrio® solution allows us to optimise our production to ensure the right products at the right time as well as to strengthen the relation with our broiler suppliers and agri-business partners and position ourselves as innovation leaders in the sector towards our customers', says Harm Laros, Managing Director at 2 Sisters Storteboom and head of European Poultry.
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| Image credit: Java on Flickr (CC BY 2.0) |
Porphyrio® is a cloud-based software for collecting, processing, and analysing livestock data in poultry meat and egg production. The Porphyrio® software enables livestock producers to better manage, predict, and optimise operations with the help of big data, biostatistics, and smart algorithms. Porphyrio is the digital pillar of Evonik's precision livestock farming business to support the performance of the company's animal nutrition growth engine.
'We are delighted about the collaboration and we believe that our software is a quantum leap for 2 Sisters Storteboom to deliver exactly the product that their customers and hence consumers want. Our software helps poultry producers gain a much better and precise understanding of their own production process – that's the foundation for optimisation. This way, we strive to become a preferred partner for supporting poultry businesses on the digital transformation', says Kristof Mertens, Managing Director at Evonik Porphyrio (Belgium).
Evonik's Nutrition & Care segment has long-standing experience in modern livestock nutrition. Connecting nutritional products with data- and knowledge-based services and digital technologies, Evonik assumes a leading role in precision livestock farming.
Alongside Porphyrio®, the recently launched pathogen screening system ScreenFloX® are essential pillars of Evonik's precision livestock farming business, reflecting the company's ambition to turn into a holistic system provider for healthy and sustainable food solutions.
Visit the Porphyrio website, HERE.
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