September 02, 2018

VIV Europe 2018: Innovation or co-creation?

by Zasha Whiteway-Wilkinson, Production Editor, Milling and Grain

Are we looking at a new golden age in feed technologies through the ultimate in corporate collaboration?


VIV Europe is the World Expo based on the ‘Feed to Food’ principle. Organised every four years, VIV Europe offers a global multi-species event focused particularly on the world of production and processing for poultry, meat and eggs including pig meat, calve meat, dairy and fish.
 


VIV Europe 2018 was held in Jaarbeurs, the Netherlands, Utrecht (30 minutes’ drive from the Dutch capital, Amsterdam) between June 20-22, 2018. This event was attended by a large majority of the Milling and Grain team. Given the sheer scale of the event it was important to the magazine that there was a sufficient number of individuals to visit the five halls available, absolutely jammed with the biggest and brightest in the feed to food industry.

Within the five halls, there were six overall sectors exhibiting:
- Animal health
- Feed ingredients and additives
- Feed/Croptech-Feedtech
- Farm Production
- Breeding and hatching
- Processing and handling

VIV Europe Show Daily – Newsletter snippets from throughout the show


Day 1 round up
On the first day of the show, Director General Marjolijn Sonnema of the Dutch Ministry of Agriculture, Nature and Food Quality opens the Kip van Oranje innovation platform at the show. The opening congress of Kip van Oranje was held under the theme of “Gezond Boeren”, which translates to “Healthy Farming”, connecting the strengths of the famed Dutch poultry sector.

The day was abuzz with anticipation for the Grand Opening Ceremony on day two, Gorgon Butland, director G&C Agri Consultant and chairman of the conference will introduce three speakers and presentations regarding the future of the industry.

Read the full report in Milling and Grain magazine, HERE.
 

The Global Miller
This blog is maintained by The Global Miller staff and is supported by the magazine Milling and Grain
which is published by Perendale Publishers Limited.


For additional daily news from milling around the world: global-milling.com

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